Montcler's New Ads Star a Few Four-Legged Models

Montcler Shows Off Shiny Jackets With Help From a Few Dogs

Do furry ad campaign stars make you want to buy the clothes off their backs? Montcler is hoping you do, since they have a few four-legged models helping them show off their new line of shiny jackets. I caught the ad in a New York Times portfolio piece on photographer Bruce Weber, who shot the high-end designer's new ad campaign, and immediately fell in love with the gaggle of canine subjects.

Although, I'm not quite sold on the shiny (and presumably pricey) outerwear, I have to admit, the ad was totally effective. I did a Google search looking for the Montcler doggy coats (which apparently don't exist), and ended up finding a few items I want in my closet this Fall. Montcler shoots, and scores, indeed.

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